ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff. ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop. ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop. Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application. ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.
ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff.
ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop.
ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop.
Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application.
ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.
ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff. ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop.
ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop.
Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application.
ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.

Ultra Matte Lip

Matte Liquid Lipstick

4.4
Rated 4.4 out of 5 stars
21,696 Reviews

You Win - Plummy pink

🌱 Vegan
🐰 Cruelty-free
🎨 Ultra-pigmented
💌 Long-lasting
🧸 Comfy + non-drying
❤️ Matte finish

review

4.4
Rated 4.4 out of 5 stars
Based on 21,696 reviews
21,696 reviews
  • Breanne U.
    Verified Buyer
    Reviewing
    Fifth Avenue
    I recommend this product
    Rated 5 out of 5 stars
    12/12/25
    Love this shade 💄

    Perfect for daily use and occasions ✨💄

  • Breanne U.
    Verified Buyer
    Reviewing
    Bumble
    I recommend this product
    Rated 5 out of 5 stars
    12/12/25
    Best pink shade!!

    This is my fave shade for a few years now. I loved it.

  • Christina O.
    Verified Buyer
    Reviewing
    Beware
    I recommend this product
    Rated 5 out of 5 stars
    12/8/25
    Fantastic lip color

    Love this product, it’s long lasting and rich in color

  • Julie L.
    Verified Buyer
    Reviewing
    So Me
    I recommend this product
    Rated 5 out of 5 stars
    12/1/25
    Lippie

    Love it!

  • Julie L.
    Verified Buyer
    Reviewing
    Toast
    I recommend this product
    Rated 5 out of 5 stars
    12/1/25
    Lip

    Love it