Pretty Aura is a pillowy-soft blurring liquid lipstick that delivers dreamy lavender-purple color with cloud-like comfort. Whipped creamy texture glides on effortlessly, blurring at the edges for that soft, diffused finish you'll keep coming back to.
Infused with cushiony Marshmallow Root Extract, antioxidant-rich Cloudberry Oil, and hydrating Hyaluronic Acid — lips stay plush, nourished, and on cloud nine all day long.
Dimethicone, Polyglyceryl-2 Triisostearate, Isododecane, Dimethicone/Vinyl Dimethicone Crosspolymer, Isohexadecane, Disteardimonium Hectorite, Synthetic Wax, Propylene Carbonate, Phenoxyethanol, Sodium Hyaluronate, Rubus Chamaemorus Seed Oil, Althaea Officinalis Leaf/Root Extract, Ethylhexyl Palmitate, Tocopheryl Acetate, Helianthus Annuus (Sunflower) Seed Oil, Isobutylmethacrylate/Bis-Hydroxypropyl Dimethicone Acrylate, Trihydroxystearin, Aluminum Hydroxide, Glucomannan. May Contain: Iron Oxide (CI 77491, 77492, 77499), Mica (CI 77019), Red 6 Lake (CI 15850), Red 7 (CI 15850), Red 40 Lake (CI 16035), Titanium Dioxide (CI 77891)
Using the doe-foot applicator, dot a small amount onto the center of lips.
A little goes a long way! Apply lightly for soft, hazy colour.
Gently blend outward with fingertips for an ultra-diffused finish.
I bought this on a whim and ended up loving it. The blurred effect really made the color, which is close my natural shade, look just a step up from natural.
Liliana P.
Verified Buyer
Reviewing
Petal Plush
I recommend this product
Rated 5 out of 5 stars
5/28/26
Just Sheer Enough
I love these, they give a good amount of color and do not feel sticky.
Maryam T.
Verified Buyer
Reviewing
Cloudy Hour
I recommend this product
Rated 5 out of 5 stars
5/28/26
Woww!
Love the texture of thiiisss omggg
Aria A.
Verified Buyer
Reviewing
What the Fluff
I recommend this product
Rated 5 out of 5 stars
5/20/26
This company does. Not. Flop.
Matte lipsticks have a rep of being super drying. I've definitely had a few that immediately shriveled my lips up, so while I trust this brand and its formulas, I went in with realistic expectations- blew me out the water. The hydration immediately started plumping my lips up instead of drying them. It feels cushiony. I forgot it was for blurred lips and did a straight wash of color, and it still looks good that way. 10/10 will buy more.
Sherrie B.
Verified Buyer
Reviewing
On Cloud 9
I recommend this product
Rated 5 out of 5 stars
5/18/26
So pretty
This is so pretty
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https://colourpop.com/products/pretty-aura-cloud-whip-liquid-lipstick7494884032594Pretty Aura10.00https:files/CloudWhipBlurringLiquidLipstick_PrettyAura_ECOM_3814827a-36f6-411d-965e-f804e6544d05.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_ECOM_3814827a-36f6-411d-965e-f804e6544d05.jpgUSDInStockCloud Whip Blurring Liquid Lipstick285029859410Best of Sitewide285028253778Best Sellers292982423634Cloud Whip292137402450Colourpop Lip Singles295293943890Core Assortment283451031634Lips283450474578New & Best Sellers283450409042New Arrivals293773344850Promotional295354368082Purple286702141522Shop All ColourPop
Purple never felt this good.
Pretty Aura is a pillowy-soft blurring liquid lipstick that delivers dreamy lavender-purple color with cloud-like comfort. Whipped creamy texture glides on effortlessly, blurring at the edges for that soft, diffused finish you'll keep coming back to.
Infused with cushiony Marshmallow Root Extract, antioxidant-rich Cloudberry Oil, and hydrating Hyaluronic Acid — lips stay plush, nourished, and on cloud nine all day long.
ColourPop010226color:Purpleevent:$6 best sellers April 2026event:Cloud Whip Liquid Lip 2025Online Exclusiveadd-to-carthttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_Model_LipMacro_55ad7d81-14a8-42b9-ab2b-ae62357c95c1.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_Infographic_ColourMeetsComfort.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_Macro_Lip_ModelWears.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_ArmSwatch.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_Infographic.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_FullFace_Model.jpghttps:files/CloudWhipBlurringLiquidLipstick_PrettyAura_Product_Stylized.jpg42170069024850Default Title10.000.00https:https://colourpop.com/products/pretty-aura-cloud-whip-liquid-lipstick?variant=42170069024850InStockDefault Title