ColourPop BFF Mascara in Blue Ya Mind shows the open tube and wand, brush loaded with vibrant cobalt blue, as a bold swatch arcs behind on white; doodle-print cap and volumizing label spotlight the colorful, lash-lifting formula. Fanned-out lashes coated in Blue Ya Mind BFF Mascara, showcasing bold electric-blue pigment and length on a close-up brown eye; studio swatch of ColourPop BFF Mascara on upper and lower lashes. Bright cobalt lashes coated in Blue Ya Mind ColourPop BFF Mascara fan out on a model's eyes as she lifts a false lash near her lid; bold blue liner and glossy nude lips finish the studio close-up beauty look. ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes. ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara in Blue Ya Mind shows the open tube and wand, brush loaded with vibrant cobalt blue, as a bold swatch arcs behind on white; doodle-print cap and volumizing label spotlight the colorful, lash-lifting formula.
Fanned-out lashes coated in Blue Ya Mind BFF Mascara, showcasing bold electric-blue pigment and length on a close-up brown eye; studio swatch of ColourPop BFF Mascara on upper and lower lashes.
Bright cobalt lashes coated in Blue Ya Mind ColourPop BFF Mascara fan out on a model's eyes as she lifts a false lash near her lid; bold blue liner and glossy nude lips finish the studio close-up beauty look.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara in Blue Ya Mind shows the open tube and wand, brush loaded with vibrant cobalt blue, as a bold swatch arcs behind on white; doodle-print cap and volumizing label spotlight the colorful, lash-lifting formula. Fanned-out lashes coated in Blue Ya Mind BFF Mascara, showcasing bold electric-blue pigment and length on a close-up brown eye; studio swatch of ColourPop BFF Mascara on upper and lower lashes.
Bright cobalt lashes coated in Blue Ya Mind ColourPop BFF Mascara fan out on a model's eyes as she lifts a false lash near her lid; bold blue liner and glossy nude lips finish the studio close-up beauty look.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.

BFF Mascara

Blue Ya Mind

4.5
Rated 4.5 out of 5 stars
2,840 Reviews

Blue Ya Mind - Cobalt blue

🐰 Cruelty-free
💗 Volumizing
🎨 Ultra-pigmented
🍦 Super creamy
💌 Long-lasting
❤️ Matte finish

review

4.5
Rated 4.5 out of 5 stars
Based on 2,840 reviews
2,840 reviews
  • Cheryl R.
    Verified Buyer
    Reviewing
    Purple Prose
    I recommend this product
    Rated 5 out of 5 stars
    7/20/26
    Purple pop

    Love the color looks great on

  • Quincy D.
    Verified Buyer
    Reviewing
    Pink Inc.
    I recommend this product
    Rated 5 out of 5 stars
    7/14/26
    Great mascara!

    I use the colored mascaras for cosplay makeup:) I get a lot of compliments and its a great way to color my eyes without getting colored contacts

  • Dixie C.
    Verified Buyer
    Reviewing
    Roar!
    I recommend this product
    Rated 5 out of 5 stars
    7/9/26
    Green

    I love this green mascara, and I can't wait to do an artistic look with it

  • TheGeeg T.
    Verified Buyer
    Reviewing
    Blue Ya Mind
    I recommend this product
    Rated 5 out of 5 stars
    7/8/26
    💙

    Now but is my daily mascara that I use it just something about the blue that make my brows eyes look nice as well as my eyes look wide open lol dont really know how to describe it but I get so many complements with blue..

  • TheGeeg T.
    Verified Buyer
    Reviewing
    Swell Season
    I recommend this product
    Rated 5 out of 5 stars
    7/8/26
    🩵

    I really love this color I got alot of compliments when I wore it.. I even referred a girl to the site bcuz she has been looking for pink...